{"id":33950,"date":"2025-07-14T16:57:10","date_gmt":"2025-07-14T16:57:10","guid":{"rendered":"https:\/\/controlar.com\/?p=33950"},"modified":"2025-07-14T16:57:10","modified_gmt":"2025-07-14T16:57:10","slug":"controlar-wins-the-innovation-award-in-internationalization","status":"publish","type":"post","link":"https:\/\/controlar.com\/en\/controlar-wins-the-innovation-award-in-internationalization\/","title":{"rendered":"Controlar wins the Innovation Award in Internationalization"},"content":{"rendered":"[vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”5\/6″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”grow-in” animation_easing=”default” bg_image_animation=”ro-reveal-from-left” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default” delay=”100″][vc_gallery type=”flexslider_style” images=”33995,33987,34007,34003″ onclick=”link_no” img_size=”full”][vc_column_text]\n

Controlar wins the Innovation Award in Internationalization, <\/strong>an initiative by COTEC Portugal<\/strong> in partnership with Santander Portugal<\/strong> and the World Trade Center Lisbon<\/strong>, in the Medium-Sized Company – Global category.<\/b><\/p>\n

The awards ceremony took place on July 10th at the Santander Auditorium in Lisbon, where the 15 finalist companies, distinguished by their bold and innovative approaches to international expansion<\/strong>, took the stage.<\/p>\n

With presence in various markets, Controlar knows that internationalizing is more than replicating a model: it\u2019s about adapting, listening, and maintaining a living, culturally sensitive strategy. For the company, success relies on strong local teams, continuous learning, and a sustained vision over time<\/strong>.<\/p>\n

Besides Controlar, four other companies were recognized, with OLI Sistemas Sanit\u00e1rios, S.A. being named the Grand Winner.<\/p>\n

These companies represent different sectors and geographies but share a common approach: reinventing the path to global markets through innovation, resilience, and adaptability<\/strong>.<\/p>\n

Controlar continues to be committed to promoting a business ecosystem capable of competing and leading in the global context.<\/p>\n

Congratulations to Controlar and the entire Controlar universe team.[\/vc_column_text][vc_gallery type=”flexslider_style” images=”34015,34011″ onclick=”link_no” img_size=”full”][nectar_single_testimonial testimonial_style=”small_modern” image=”2735″ color=”Accent-Color” quote=”One of the most remarkable moments of our internationalization was realizing that there is no one-size-fits-all approach to every market. What worked in one country had to be completely adapted in another \u2014 whether in terms of product, business model, or communication style. Investing in local teams and working closely with headquarters was essential to ensuring a consistent presence while remaining sensitive to each culture’s particularities. To those just starting out, I\u2019d advise not to be afraid of making mistakes but to learn quickly \u2014 and above all, to keep focused on a long-term vision. Internationalization is a process, not an event.” name=”Pedro Torres” subtitle=”Controlar CEO”][divider line_type=”Small Line” line_alignment=”default” line_thickness=”1″ divider_color=”default”][divider line_type=”No Line”][nectar_highlighted_text color_type=”regular” style=”half_text” delay=”1000″]\n

More Than Recognition, a Strategic Lever<\/em><\/h3>\n[\/nectar_highlighted_text][\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/6″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”5\/6″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text]\n

The Innovation Award in Internationalization aims to valorize companies that challenge conventional models of expansion<\/strong>, enhancing their visibility and connecting them to international networks that foster new growth opportunities.<\/p>\n

This distinction considers both the size of the company (Small, Medium, and MidCap) and the predominant geography of exports (Europe or Global), thereby aligning the evaluation with the stage of international maturity.<\/p>\n

In this edition, 104 companies from various sectors applied.<\/strong> Selection was based on rigorous quantitative criteria \u2014 international growth rate, export intensity, R&D investment, productivity, profitability, sustainability, and intellectual property \u2014 complemented by an interview with each finalist.<\/p>\n

Winners gain privileged access to the international network of 320 World Trade Centers, present in 93 countries, and will benefit from the support of a team of internationalization specialists from Santander, present in 13 regions.<\/p>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_gallery type=”flexslider_style” images=”33991,34019″ onclick=”link_no” img_size=”full”][\/vc_column_inner][\/vc_row_inner][vc_column_text]\n

According to Jorge Portugal, General-Director of COTEC Portugal<\/strong>: \u201cThese companies show that internationalization is not an isolated act but an evolutionary process \u2014 made of continuous learning, adaptation to cultural contexts, and a progressive building of competitive advantages in global markets.\u201d<\/p>\n

Am\u00edlcar Louren\u00e7o, Executive Director of Santander Portugal<\/strong>, stated to the portuguese newspaper ECO: \u201cThese awards celebrate the courage to innovate and the resilience of those who turn internationalization into a true achievement. The winners \u2014 and all the candidates of this edition \u2014 reflect the best of Portuguese entrepreneurship: the ability to face challenges and turn obstacles into growth opportunities, contributing to the country\u2019s development.\u201d<\/p>\n

Luciano Montenegro de Menezes, CEO of the World Trade Center Lisbon <\/strong>said: \u201cThe Innovation in Internationalization Award is more than just recognition: it\u2019s a lever to empower companies with global talent. Through the international network of the World Trade Centers Association, we offer these companies new opportunities for growth, collaboration, and structured internationalization.\u201d<\/p>\n[\/vc_column_text][image_with_animation image_url=”33999″ image_size=”full” animation_type=”entrance” animation=”None” animation_movement_type=”transform_y” hover_animation=”none” alignment=”” border_radius=”none” box_shadow=”none” image_loading=”default” max_width=”100%” max_width_mobile=”default”][\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/6″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

Controlar wins the Innovation Award in Internationalization, an initiative by COTEC Portugal in partnership with Santander Portugal and the World Trade Center Lisbon, in the Medium-Sized Company \u2013 Global category.<\/p>\n","protected":false},"author":4,"featured_media":33996,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[54],"tags":[],"class_list":{"0":"post-33950","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-featured"},"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/controlar.com\/en\/wp-json\/wp\/v2\/posts\/33950","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/controlar.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/controlar.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/controlar.com\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/controlar.com\/en\/wp-json\/wp\/v2\/comments?post=33950"}],"version-history":[{"count":5,"href":"https:\/\/controlar.com\/en\/wp-json\/wp\/v2\/posts\/33950\/revisions"}],"predecessor-version":[{"id":34073,"href":"https:\/\/controlar.com\/en\/wp-json\/wp\/v2\/posts\/33950\/revisions\/34073"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/controlar.com\/en\/wp-json\/wp\/v2\/media\/33996"}],"wp:attachment":[{"href":"https:\/\/controlar.com\/en\/wp-json\/wp\/v2\/media?parent=33950"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/controlar.com\/en\/wp-json\/wp\/v2\/categories?post=33950"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/controlar.com\/en\/wp-json\/wp\/v2\/tags?post=33950"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}